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Employees: Your Brand's Most Valued Asset & Most Powerful Storytellers

March 22, 2018

Organizations struggle to communicate in modern ways with employees. And that makes it hard for companies to reap the potential benefits of employee advocacy. 

Michael Brito, Executive Vice President at  Zeno Group, and Robyn Hannah, Senior Director of Global Communication at Dynamic Signal, discuss, Employees: Your Brand’s Most Valued Asset and Most Powerful Storytellers 

Brito is the author of the new book, “Participation Marketing: Unleashing Employees to Participate and Become Brand Storytellers.” In this webinar, Brito explains how to build advocacy within your organization the right way. Learn how to: 

  • Drive brand awareness internally 
  • Build your employee activation plan 
  • Choose the right employee advocacy technology
Previous Video
The Crumbling State Of Employee Communication And How To Repair It
The Crumbling State Of Employee Communication And How To Repair It

The 2018 State of Employee Communication and Engagement report is a warning sign. The survey found that hal...

Next Video
Want to Reach Your Employees? Go Mobile!
Want to Reach Your Employees? Go Mobile!

Sutter Health’s communications team will share their journey in launching and sustaining a mobile app for t...