Brand marketers always seek tips and strategies to stay ahead of their competition. This is especially true within social media departments at mid-sized companies. Social moves fast so marketers have to be smart about the programs and strategies they implement. Today, many are improving their social media strategies by adopting an Employee Advocacy program. Join Kelsey Meyer, Cofounder and President at Influence & Co., and An Le, GM Mid-Market at Dynamic Signal as they discuss how smaller companies have now started to capitalize on their most valuable and untapped resource, their very own employees.
- Tactics and best practices for launching an advocacy program within a smaller company or organization
- The best way to train and support a group of employees to ensure maximum participation
- How to get started with launching a program in just a matter of hours