Employee advocacy is a relatively new area, but it’s a fast-growing one. Employees are becoming one of the best amplifiers for getting your message out in the industry community.
Software like Dynamic Signal allows you to harness these microphones and extend your voice to audiences that are connected to your employees. By providing a platform to build your own employee advocacy program, you can boost employee engagement, improve company reputation, and help attract top talent.
After all, the majority of people that you are striving to reach are most likely interacting with your employees. Use them as a resource to get the right information to the audience and build your network and sales funnel all at once.
This article originates from Forbes