If You Create Great Content and No One Sees It, Does It Really Exist?

December 2, 2015
Over $118 Billion was spent on content creation alone last year. Whether as individuals or on behalf of the companies we work for, we are all a part of this massive industry, be it writing white papers, publishing international research, releasing quarterly earnings or retweeting on Twitter. Because of social media and technologies like tablets, mobile phones and smart watches, we are all content producers AND content consumers, with the challenge of content distribution as the bottleneck between the two.
Previous Presentation
Hacking the Content Distribution Model
Hacking the Content Distribution Model

Thought leaders in digital marketing explore ways to hack content distribution in order to broaden reach, e...

Next Presentation
Rethink Employee Communications: Adapting to the Digital Age
Rethink Employee Communications: Adapting to the Digital Age

High-performing organizations make employee communications a priority. They know an engaged workforce makes...