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How O2 Pumped Up the Volume on Employee Advocacy (Webinar Recording)

O2 is no stranger to amplifying voices. The popular UK telecommunication provider sponsors the world’s busiest music venue, The O2. For the past five years, O2 also has been raising brand awareness through the authentic voices of employees on social media with its O2 Amp platform.

But even the best programs need a refresh. In the last year, the company has taken O2 Amp to the next level by engaging employees with precisely the kinds of content they might want to share.

Join Kristian Lorenzon, Head of Social Media & Culture, as he explains how the program’s evolution is benefitting both the brand and employees.

During the webinar you'll learn how Kristian:

  • Simplified content specifically for employees in the B2C and B2B markets
  • Connects employees to the company’s culture through O2 Amp
  • Grew the number of employees on the platform by 33 percent

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