Karyn Scott, an Employee Advocacy expert & the VP, Head of Marketing at freight forwarder Flexport, is a true believer that employees can be the most effective ambassadors for a brand. It’s why she has implemented an Employee Advocacy platform at her last four companies!
In this on-demand webinar, Scott and Dynamic Signal product marketing expert, Katie Rubak, discusses why Employee Advocacy is a crucial channel to increase brand awareness, help employees build their own personal brands, and ultimately transform your organization.
You'll learn:
- Why Employee Advocacy is the most credible way to drive interest in your brand
- What content employees want to share on social media
- The best ways to drive adoption throughout the company